Naming Rights
NAMING RIGHTS

Global-5 offers a complete start-to-finish solution to the process of securing naming rights, focused on securing a mutually beneficial long-term partnership and optimizing the revenue stream through naming rights. The opportunity to purchase the naming rights of public facilities like bridges, tunnels and managed lanes is becoming more prominent as states seek innovative revenue generation through strategic Public-Private Partnerships to compensate for funding shortfalls.  The authority to offer naming rights requires legislative approval in each state, and may include:

  • Highway corridors or managed lanes

 

  • Toll plazas

 

  • Bridges

 

  • Tunnels

 

  • Aesthetic Treatments

 

  • Rest areas and welcome centers

 

 

 

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